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How to track people’s behaviors when they are on our website?

With today’s technology privacy is everything. It’s no surprise big companies are trying to see and track what we do every single moment. They use technology to better under our behaviors and habits so that they can sell the data to third party companies or use the data for themselves. Third party companies use the data to market to us by knowing the things we like and don’t like. Remember companies spend thousands if not millions just to grab out attention so that we go specifically to the page or content that is most interesting to us.

In fact, some website that we might go to everyday use the same technology to improve there website performance, conversion rates and user behaviors. What are we talking about? We are talking about website heat maps.

Website heat maps help us understand why someone clicked or scrolled down to a particular page or product. Heat maps helps us understand which content to keep or takeaway. Heat maps help us understand click thru rates (CTR’s). Click thru rates are used to see what exactly a person is doing or clicking when coming to a particular page on the website. It is important to have all information right at the top of the webpage and specific call to actions that a person might want to click on.

Like, navigational tabs of the website, promotional coupons, phone number for contacting us quickly and useful relevant information that the person is looking for.

We only have about 10 seconds to really captivate people’s attention, make them trust us, and most of all make them come back for more. Let us know your results of using a heat map and the analytics of your click thru rates.

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How “Call To Actions” Tabs Can Make You More Money

How “Call To Actions” Tabs Can Make You More Money Ever heard the term for every action there is always

How “Call To Actions” Tabs Can Make You More Money

Ever heard the term for every action there is always a reaction? The purpose of an action is to create some type of urgency for someone to do something. Imagine a ball flying right at you at 90 miles an hour, the natural reaction is to get out of the way or caught it or hit the ball so that it does not hit you. Now let’s apply that same method to websites and getting more people engaged on something that you want them to do.

First thing first, what is call to action?

A call to action is a tab or a button that someone can click on to visit a page, make a phone call, or download an item among other things. A call to action is great to use if you want to capture someone’s email so you could engage with him or her later on or connect with him or her later on.

Let’s take a look at some examples of call to actions,

Facebook Call To Action For Desktops

Book Now
Contact Us
Use App
Play Game
Shop Now
Sign Up
Watch Video

Facebook Call To Action For Mobile

Call Now
Shop Now
Sign Up
Play Game

Yelp

Email Opt in form

Here are more great call to actions text that someone might use,

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We would love to hear how you and your team use “call to action tabs” to attract more traffic, sign ups, downloads and so on. Comment below, like, share, tweet and let us hear you!